Hítará is one of the most popular salmon rivers in Iceland, as the fishing there is often exceptionally good. Also the Fishing Lodge of Jóhannes from Borg, has played a part in its popularity. From the lodge it is often possible to watch anglers struggle with salmon at the fishing spots Breiðin & Kverk, which are in front of the house. There are many good and variable fishing spots in Hítará and access to them is good. The river is ideal for fly fishing, especially by hitching. The fish are normally not big, but there are some bigger ones in between the smaller ones.